Quick! Now! Instant! Easy! In the fast-moving world that has become our normal, effortless access to information is key. At The Orchard, we’ve always promoted transparency and prioritized the communication of actionable and informative analytics in our client dashboard, The Orchard Workstation. Now, for the first time, we’re bringing one of our most popular tools to Music and Film/TV clients’ fingertips with the launch of our Mobile Analytics application.
Built for any connected mobile device from your phone to your tablet, Mobile Analytics is fast, efficient and super easy-to-use. What’s more, you don’t have to download it from an App store — it’s available simply by typing in the following URL into your mobile browser (Safari, Chrome, Firefox, IE): m.workstation.theorchard.com. As long as you have a valid login to The Orchard Workstation, you’re good to go. From there, save the app to your Home Screen for easy access and use it like any other mobile application.
Mobile Analytics offers all the basics from Workstation Analytics: label or account level data segmented by Streams (Subscription and Ad-supported), Downloads, UGC matches (when available) and so on. Go into more detail by using the Search function to zone in on a particular release, film or TV show. Each channel displays up to one year of data, viewable in smaller date ranges including weekly, monthly, quarterly, bi-annually and yearly.
Our Product and Engineering teams built Mobile Analytics in response to our clients’ requests and will continue to tweak and perfect it based on user feedback. We’re very excited to release this baby into the world and ensure our labels and film partners are as informed as possible, no matter where they may be.